Ed Ross | MOO

Writing for MOO, the paper and print people. Doing all the stuff, from emails to banner ads, big events to tiny stickers. Even the odd video.

Reasons to MOO it

Reasons to MOO it homepage
We came up with hundreds of reasons to choose MOO. And tried to list them all...
Emails

Fifteen years of MOO

Anniversary email
15 years timeline
A timeline of MOO over the years

Internal campaign

HR posters
“We'll give you money if you help us recruit people.” A tale as old as time.

Emails

No wrong way to rectangle
Fresh templates
Portfolio in your pocket

Tech recruitment video

“MOO needs YOU” etc

Print

Passion on paper
For Frankie magazine

Random stickers

Green sticker
Blue sticker
Sticky sticker
Globe sticker

Office vinyls

Building a horse
They wanted to make the office less boring
Leafy
“Plantus greenicus”
Spiky
“Prickulus cactillium”
Green
“Not sure what this one's called”
Meeting, shh
Written before they installed a Sonos

And a couple more social bits

Tiny fonts
A cautionary tale about small fonts
Tiny fonts
(Never go below 8pt, folks)

© Ed Ross, 2025